Regional weather models project a 6-day heat event with highs 8–11°F above seasonal norm across 3 DMAs. In the two comparable 2024 heat events, Gatorade Zero POS velocity rose 9% within 48 hours while standard SKUs held flat. Current warehouse and route capacity in the affected DCs can absorb the increase without displacing other scheduled loads. Human sign-off required before allocation changes post to SAP.

Social listening shows a 3-week rise in protein-breakfast mentions in Kroger's Midwest footprint. 40 comparable stores currently outside the item's distribution set have demographic and basket-composition profiles matching stores where the item over-indexes. Confidence is medium because seasonal back-to-school effects can't be fully separated from the trend yet — flagged for a follow-up read in 2 weeks rather than an immediate large commitment.

Frutly 12oz 6/4pk Strawberry Kiwi has sat in "Not Presented" status for 2 weeks past its expected ship date with no logged reason. In the last 90 days, items in this state for 10+ days recovered on-shelf presence 71% of the time only after an in-person AE visit, versus 22% without one. This is a suggested priority, not an automatic reschedule — you decide whether today's route allows it.

The reset-verification photo for this UPC shows a different Mac'n Cheese variety on shelf, and POS is ringing a UPC that doesn't match the planogram. The system drafted "Different product chosen" as the likely reason, matching the pattern used in the legacy tracker — but a human still confirms it before it's logged against the account, since this affects the account's compliance record.