Senior UX · UI · Product Designer  ·  New York

Hard problems,
clear
screens.

I redesign complex enterprise applications — streaming operations, forecasting, insurance, logistics — so the people who depend on them can see what matters and act on it without mistakes.

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4
Apps for Warner Media
100%
User satisfaction · PepsiCo
50+
Design awards · IBM
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Selected work

Four case studies
Warner Media Streaming Dashboard
01
Media · Data Visualization · Enterprise

Warner Media
streaming dashboard

The SVODX dashboard operators used to track streaming files going to affiliates worldwide and fix failed deliveries — redesigned from a non-intuitive legacy tool, and later built from my designs.

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PepsiCo Forecasting Applications
02
F500 · Enterprise Product Design

PepsiCo new item
& forecasting apps

One new item tracker (Quaker) and two forecasting apps (Juice, Gatorade), each with its own views and edits for account executives, store managers and admins — 100% user satisfaction among key users.

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Hartford Insurance Application
03
Insurance · Enterprise · Complex Workflows

Hartford
insurance application

New features, better performance and more data for Hartford’s two most active divisions, Spectrum (Commercial Lines) and Personal Lines — one application with a personalized landing page for each, tested first as an MVP.

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UPS Rewards Application
04
Logistics · Consumer · Global UX

UPS frequent user
rewards

A global rewards application for UPS volume shippers — accessible, branded, and designed for every level of user from first-time to enterprise.

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"Design is the silent ambassador of your brand — and the loudest argument for your product."

Tiia Sahni · On Medium

About

Software
for high-stakes work made usable.

20 years of product design across healthcare, media, enterprise, and government — always remote-capable, always outcome-focused. I translate ambiguity into interfaces that users trust and businesses ship confidently.

Member of Mensa. Graduate of Case Western Reserve University. Writer on Medium. Outstanding New Citizen Award recipient.

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